Tokyo Toy Show kicks off with nostalgic, new products for all generations

The Tokyo Toy Show opened at Tokyo Big Sight on Thursday, featuring 35,000 items from over 180 manufacturers. The four-day event highlights nostalgic reboots for adult and trend-focused playthings for children, following a record-breaking fiscal year for Japan's toy industry. Exhibitors featured toys imitating modern daily life, including realistic smartphone experiences and interactive cashless shopping sets.