Nationwide anti-drug campaign begins in India

'Addiction-Free Youth Campaign for a Developed India' witnesses a major nationwide youth mobilisation, with the national ceremony being organized across 1,067 locations.

The ceremony will take the campaign’s message directly to young people through Drug-Free pledge, Signature Campaign, thematic street plays, slogan writing and youth-led discussions. 

The participatory formats are aimed at creating spaces for young people to express their views, engage with peers and communities, and translate awareness into positive action. The campaign is being implemented as a sustained youth movement with a focus on prevention, awareness, healthy lifestyles and positive youth engagement.