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Adidas apologizes to Mexican artisans for using their designs

22 August 2025
57521
2025-08-22 15:43

German sportswear giant Adidas publicly apologizes to an Indigenous community in Mexico after using their traditional sandal designs for a new product, which artisans and authorities denounced as cultural appropriation.
"The "Oaxaca Slip On" model was conceived taking inspiration from a design originating in the state of Oaxaca, typical of the tradition of the town of Villa Hidalgo Yalalag. The Legal Director at Adidas in Mexico said that the company would work in collaboration with the town in the future, which relies on handicrafts for its livelihood.

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